Reputation Management

FREQUENTLY ASKED QUESTIONS

Are you permanently removing the content, or just hiding it?

We completely and permanently remove your unwanted content from the site that it is on. In some cases, this is not possible due to the nature of the content or the publisher - for example, major news publications are notoriously resistant to taking a journalist’s work taken down. If we are unable to physically remove the offending content, you will not be charged a removal fee, but will have the option of instead allowing us to implement other reputation management strategies to hide, smother, or mitigate the offending content in other ways. Our first priority is always to physically remove the content.

What content can’t you remove?

Some content is extremely difficult to remove due to the organisations controlling the site that the content is published on. For example, news publications that believe their article to be accurate will fight tooth and nail to keep it up, under the argument of “freedom of speech”. Government sites and other official organisations are of course also unlikely to remove something unless it is clearly factually inaccurate and/or blatantly illegal. In general, if the content itself is completely fair and/or factually accurate, provided honestly by a real human, and without infringing any locally applicable laws (such as privacy, copyright, etc) then removal is always more difficult (but not impossible). Our particular focus is on removing content that is unfair or unwarranted, inaccurate or dishonest, fake, illegal, or targets your business or staff in a personal, harassing or bullying manner.

How much does it cost to remove negative content?

Pricing depends on what website the content is on, and in some cases the nature of the content itself. In all cases, you will only pay if we successfully remove the content. There is no cost, no risk and no commitment required to have us take a look at the content and give you a quote. Simply reach out and show us the content. We can typically provide a quote on the same day that you ask. We do offer discounts for removing multiple pieces of content.

What happens after the content is removed? Can it come back?

We continually monitor the status of the content, and inform you of the good news as soon as it is removed. Removal is permanent, and it is extremely rare for it to re-appear; if for any reason it does come back, the original agreement still applies and we will work to remove it again. Please note that some websites will temporarily remove the content while they evaluate whether to permanently remove it. This does not count as a “successful removal”, and we will inform you of these situations when they occur.

What content can you remove?

Anything that can be put onto the internet, can theoretically be removed from the internet - so it is always best to at least let us take a look, since it costs nothing and comes at no risk to you. Most of our removals relate to user-generated content such as reviews, blog or forum postings, and malicious or unwanted images or videos.

How do you remove content? Are you hacking into anything?

All removals are done in a completely legitimate manner, with the content being removed willingly by the publishing website or the host of the content. The full process depends on the nature of the content itself, and where it is posted. There is no “hacking” or other subterfuge involved. We do not “bribe” or offer incentives for the content to be removed. Most cases will involve us creating, submitting and managing a detailed application for the removal of the offending content by the publishing website. We liaise with most of these sites on a daily basis, and it is our experience from analyzing thousands of these applications that we have determined which process is likely to be successful for each type of content. Most removals require multiple submissions and ongoing correspondence with the website publisher.

How long does the content removal process take?

This varies depending on the publishing website and the nature of the content involved. In some cases, content removal can be as fast as 24-48 hours, but in more difficult cases it can take up to 60 days. The average removal time is 2-3 weeks and if we have not removed the content within 60 days, we will issue you a full refund. We’ll also keep you up-to-date on the progress of your content removal.In some cases we are also able to offer an Urgent Processing option for removals that must happen within 30 days.

Is there a Refund Policy?

We only take payment on successful removal so there is nothing to refund.

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Equipped with the experience of removing thousands of pieces of content and empowered by our experts with 15+ years of experience. we can effectively remove unwanted online content with a simple but powerful promise: if we don’t succeed, you don’t pay.

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Excellent Reputation

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